Afandak

Reimagining the Spectrum of Identity

Branding | 2023-2024

Operating in the field of architecture and exhibition design, Afandak approached POV for a complete rebranding that could reflect both its creative spirit and structural precision.

nspired by the philosophy behind its name—meaning rainbow—and the timeless presence of arches in architecture, we developed a new identity system that bridges concept and craft. Beyond design, POV continues to serve as Afandak’s strategic branding consultant, guiding its visual and narrative evolution across every platform.